Websites for accountants
Websites for accounting firms that bring in clients.
Your website should explain what you do in plain English, show who clients will deal with and make getting in touch easy. We build and look after WordPress websites for accounting firms across New Zealand.
What it needs to do
What an accounting
website needs.
Prospective clients are comparing firms. Here’s what helps them choose yours.
Services explained simply
Tax, bookkeeping, advisory and payroll, each explained in plain English for the clients you want.
Your team front and centre
People choose an accountant they trust. Profiles show who clients will actually deal with.
Easy enquiries
Clear calls to action and simple forms, so a new client can get in touch in under a minute.
Secure by default
Client trust matters. The site is kept patched, monitored and backed up every day.
Branches and locations
Several offices? Each gets its own page, without the site becoming hard to manage.
Easy to keep current
Update deadlines, fees and team changes yourself, or hand them to us.
Getting it right
What makes an accounting website work.
An accounting firm’s website has one main job: to make a stranger comfortable enough to get in touch.
People rarely choose an accountant on price alone. They’re looking for someone who understands their kind of business, explains things without jargon and won’t make them feel silly for asking. Your website is often the first place they judge that, usually on a phone, often late at night when the tax bill has just arrived.
Speak to the clients you want
A single services page listing everything you do tends to speak to nobody in particular. Separate pages for sole traders, small companies, rental property owners or farms let you explain what you do for each group, in their language, and help the right people find you when they search.
Put your people forward
A photo and a short, human profile for each partner and accountant does more for trust than any slogan. Clients want to know who will be looking after their books before they pick up the phone.
Make the next step obvious
Every page should make it easy to book a first chat, whether that’s a phone number that taps to call on mobile, a short enquiry form or a link to your booking tool. For sensitive documents, link to the client portal you already use rather than asking people to email them.
Keep it current, and keep it safe
Deadlines, fees and team changes go out of date quickly. We build sites your team can update in a few minutes, and we keep the site patched, monitored and backed up every day so it stays as trustworthy as your advice.
Recent work
Built for an accounting network.
One of New Zealand’s largest accounting franchises, with more than 80 branches.
More than 90 branch pages
Rebuilt on one consistent template, so every branch looks the part and the site stays easy to manage.
One brand, local branches
Each branch keeps its own local details while sharing one consistent look.
Improving as they grow
We host and look after the site, and keep improving it with their team.
Why Control Shift
A website partner that sticks around.
We build it, host it and look after it, so one team is responsible for your website.
WordPress specialists
We only build on WordPress, and we've been doing it since 2018.
Looked after after launch
Hosting, updates, backups and security, handled by the team who built it.
Plain English, no jargon
We explain what we're doing and why, the same way you'd explain a tax return to a client.
Based in Auckland
Our team is in the Auckland CBD, and we work with firms right across New Zealand.
Reviews
5-star rated on Google, here's why
I have been working with Paul and Sean with my website for only a short period of time. However I have known them for 6 years. They are both genuine people, who are passionate about ensuring businesses have a website that works for them! I love their purpose of ridding the world of bad websites. […]
“Rebecca Stilton
Spencer Lawrence Accounting
Such a great team of genuine people who are passionate about their work and deliver with reliable follow through. They’re easy to collaborate with, thoughtful in their approach, and consistently transparent. Control Shift is a great choice for anyone looking for a team that won’t let things slip.
“Jessie Mabon
Gilligan Sheppard
My experience with Paul at Control Shift has been fantastic! He’s 100% dedicated to helping businesses put their best foot forward online. Always professional, great energy, reliable, super trustworthy and clearly an expert in his field, I wouldn’t hesitate to recommend him and his team to any friends or family.
“Jessica Ford
Frequently asked
Accounting website questions
Common questions from accounting firms.
Can each of our services have its own page?
Yes. Each service gets its own page, written for the clients you want, which also helps people find you when they search for that service.
We have several offices. Can each have its own page?
Yes. For one national accounting franchise we rebuilt more than 90 branch pages on one template, so each office has its own page without the site becoming hard to manage.
Can clients book a meeting or send documents through the site?
We can connect your booking tool and secure forms to the website. For sensitive documents, we’ll usually link to the client portal you already use.
Can we update the website ourselves?
Yes. It’s built so you can change text, team profiles and fees yourself. If you’d rather hand changes to us, that’s what our care plans are for.
How much does an accounting firm website cost?
It depends on the number of services, locations and features. Every project gets a clear, fixed proposal after a free first conversation.