Crawford Medical

Seven websites built across a WordPress multisite network. One platform, multiple clinics, all easy to manage.

Client

Crawford Medical

Development

Control Shift
The brief

Crawford Medical has cared for families across Howick and East Auckland since 1979, and today sits at the centre of Crawford Corner alongside specialists, wellness, senior care and hearing and skin clinics. Each part of the group needed its own website, without the cost and upkeep of running them all separately.

The goal

One platform, several clinics. Every site needed its own identity and content while sharing a consistent look, and the whole network had to be easy for the practice team to keep up to date, from fees to newsletters.

Crawford Medical website page
The approach

Seven websites, one platform.

Working from Form & Function’s design, we built the group as a WordPress multisite network in Elementor, so every clinic shares the same foundations while keeping its own pages, services and branding. The medical centre’s site also runs in more than one language, including Afrikaans for Howick’s South African community.

Crawford Medical website on mobile
Crawford Medical website page
Crawford Medical website page
Crawford Medical website page
The result

Easy to manage, clinic by clinic.

Patients can find a service, book online and enrol in a few clicks, and the team updates fee tables, newsletters and service pages across the network with our help. We host and look after all seven sites, so a change in one place can be rolled out across the group.

Crawford Medical website on a laptop

Project highlights

WordPress multisite

Seven clinic websites running from one shared platform.

Multilingual

Content available in more than one language, including Afrikaans.

Patient first

Clear paths to book, enrol and find the right service.

Crawford Medical website page
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